Creative Kid College Coach

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The Growth of the Creative Economy and a Changing Jobs Landscape

I am speaking this weekend at the Dare 2b Digital Conference here in Silicon Valley. My topic is: The Growth of the Creative Economy and a Changing Jobs Landscape. The growth of interdisciplinary degrees is proof that educators are looking closely at the benefits of a culture of learning where both right and left-brain thinking are encouraged. The happy result of blending a conceptual and technical education is a student ready to fill jobs new to our economy. As I have written previously, I believe that the skills that an arts-based degree develops are extremely valuable attributes in our changing work environment.

Interdisciplinary programs such as those offered through the BXA Program at Carnegie-Mellon, The Interdisciplinary Computing and the Arts program at UC San Diego and the Computing and the Arts Program at Yale are evidence that colleges are looking to satisfy the demand for integrating a study of the arts with computer science and other diverse fields.

The reason graduates with creative degrees are highly sought after is that hiring managers understand the essential skills that these degrees engender. These attributes are the skills that a valuable employee exhibits:

  • Fearlessness
  • Communication
  • Analytic Skills
  • Teamwork
  • Leadership

The culture of collaboration in these interdisciplinary programs is a predominant characteristic. I am convinced that learning how to solve problems creatively will ultimately play a significant role in our ability to successfully compete in a global economy.  I am not alone in this opinion.  As Thomas Friedman wrote in a recent New York Times column, “Talent can come in so many different forms and be built in so in many non-traditional ways today, hiring officers have to be alive to every one….”

Will I get a good job after college?

This is a question that is often asked, by both parents and students, as they begin the journey of selecting where they will apply to college and what they will study. I have written before about why now, more than ever before, a degree in the visual or performing arts has in fact resulted in long-term career satisfaction. More colleges are acknowledging the challenge of offering their students the opportunity not to train for a job they think they want, but in fact to provide the necessary environment for the unintended consequences of a more flexible career path. Do you think the student with a B.A. in Design planned to get a job as an “interaction engineer” doing data visualization? What about the Director of Online Engagement in President Obama’s Office of Digital Strategy? I doubt she stated that as her career goal when entering college.

Consider the fact that the top six jobs today didn’t exist ten years ago. Educators like Mary Schmidt Campbell, Dean of the Tisch School of the Arts at NYU agrees. She recently spoke at a conference “Three Million Stories – Understanding the Lives and Careers of America’s Arts Graduates” http://3millionstories.com. She urges educators to be mindful of changes in the job market that are reflected in our economy creating a need “for curriculum reform and a better understanding of what skills an arts degree develops.”

For more information on this topic, listen to an interview that I recently gave on “College Smart Radio” a program that gives advice regarding the road to college on 1220am KDOW, The Wall Street Business Network. I discussed the topic of the value of an arts degree with Beatice Schultz, CFP®, BSc, MSM. Beatrice is the founder of Westface College Planning and a co-founder of Westface Financial and Insurance Services.

Here is a link to the podcast: http://www.spreaker.com/user/collegesmartradio/college_coaching_for_the_creative_kid.